I mentioned a couple of days ago that Philips was working on a video digital fingerprinting technology that will be used to fight online piracy. Attributor is another company doing a very similar thing although it sounds a little better.Attributor will not just be restricted to video and will include text and images with the ability to check where the content is appearing all over the internet and alert the content owners. Not only does this sound like a great tool for video producers to stop their content appearing without permission or chase royalties, but it could work as a great tool for tracking viral distribution of content on the internet.








