Avid Technology, Inc., today announced the launch of its Back-to-School promotion – a campaign designed to give students access to the professional video, audio, and 3D character animation tools used by industry pros, at student-friendly prices. It's rough being a student, but student pricing is a nice perk. Speaking of perks...Students who purchase Academic software and receive Avid's "Industry All-Access Pass" will have exclusive opportunities that include:
- Receiving discounted and free third-party products from companies such as G-Tech, Serious Magic, SmartSound, FinalDraft, Sorenson Media, PowerProduction Software, and PerspectX;
- Communicating with select film, television, music, and animation professionals, via e-mail;
- Having a chance for an industry professional to visit their school; and,
- Receiving a free copy of "The Movies," an interactive video game that simulates building your very own movie studio.
- Avid Xpress Pro Academic software, which offers professional video, audio, film, effects, and DVD authoring tools in one box for $295 USMSRP per license;
- SOFTIMAGE/XSI Academic character production software, priced at $295 USMSRP; or,
- Pro Tools Academic software, starting at $149 USMSRP.








